Bookmans employees created their own "critical mass" in the Flagstaff 4th of July Parade last Saturday. Lucky for them, the streets were already closed, since the many decorated bikes, folks wearing animal hats, little ones handing-out coupons, and Pepe, the kids books expert on a unicycle, would surely have caused a crash! Despite sweaty scalps and Pepe's bloodied knees, everyone had a wonderful time and felt that the Flagstaff crowd greeted them like local heroes. They were especially grateful for the cheers as they pedaled their way up that final hill. Go patriotic green power at Bookmans!

You can see more photos in our Flickr.